When it's time to get serious about cycling, it's time to train with power. InfoCrank from Verve Cycling is a new generation of cycle power meter that sets the standard for accuracy, usability, and robustness. Built into a high-grade bicycle crankset, the power meter measures and transmits wattage data via ANT+ with every pedal stroke.

Not only will InfoCrank have demo bikes set up at the Expo all weekend so riders can see and experience the elegance and precision it offers, the company is sponsoring a contest to see who can generate the most watts. Stop by their booth, or visit their website www.vervecycling.com.